Get access to statistics of the Instagram account and a set of other useful functions you will be able if turn the page into the personal blog. It will take literally a couple of minutes.
Possibilities of social networks extend every year, Instagram – not an exception. In 2016 the developers gave the chance to create special accounts – official pages of business companies. These accounts received the name of business profiles and gave the chance absolutely otherwise to build communication with audience. Creation of a business profile are just that function which allows in Instagram to make the personal blog of the normal account. It will be useful even if you do not do business.
Advantages of the personal blog
Externally personal blog in Instagram practically does not differ from a standard profile. Under the Direct button and a nickname of the user the inscription Personal blog or "Personal Blog" is visible. In some cases users change it for the option: blogger, athlete, artist, public personality. Among thousands of standard profiles such account is selected and draws attention.
The personal blog it gives many opportunities for communication with its owner. It is possible to use, for example, the Call or Communicate button, to look at location by means of the How to Reach function or to send the e-mail through a special form.
One more function allows the owner of the blog to know the audience better. Viewing and the analysis of statistics will give information on coverage, the number of demonstrations and other parameters of effectiveness of the publications necessary for advance and promotion of the page.
The personal blog is a proof that this account not one-day, but really serious and important for the owner. This means to share the thoughts and events of life with the subscribers, to adjust communication, to build feedback.
The translation of the standard account in the personal blog
To make the account in Instagram the personal blog rather easily. The only condition without which not to do, – existence of the account in social network Facebook. Both social networks belong to one owner therefore users have an opportunity to use export of contact information from one account in another. How to make the account in Instagram the personal blog?
- On the homepage Instagram click an icon with three points (additional functions) and find the line "Switch to a Profile of the Company" there.
- Click "Continue", browsing opportunities which will open before you after activation of the Instagram Business tools.
- After emergence on the screen of the offer to tie the present account to Facebook select your page in the list. The system will suggest you to register or become authorized on social network Facebook if you did not make it earlier.
- Confirm the permission to placement of publications by Instagram network on your Facebook page and also specify who will be able to see these publications in your chronicle (friends; friends, except acquaintances; only I; acquaintances; it is available to all).
- Specify in advanced settings what operations you allow to perform from your name, for example, It "is pleasant" to leave comments, to put on behalf of pages which you manage.
- If you already have a blog on Facebook, then select it in the list. If is not present, then the system will suggest to create it. Enter the name of the page, select category and a subcategory.
- At setup of a profile of the company it will be offered to you to specify at least one way how to contact you. Enter data which you will consider necessary: phone number, e-mail, address.
As a result you will see the message that your page is tied to a business profile on the screen. You have an opportunity to edit it through Facebook and also to use instruments of advance and statistics.