Regular updates of the website allow users to scoop constantly for themselves something useful on its pages. It in turn gives an incentive to their repeated visit. The regularity of receiving new material will also regularly accustom people to visit so punctual resource to read new article, to look at new goods, to study with new stocks. That the website was systematically filled, it is useful to make the diagram of update and to strictly observe it.
Instruction
1. Modifying of the big websites – very laborious work which will be heavy to be executed without scheduled plan. No matter, how there will be updates: whether the owner will install them whether will charge it to the hired specialist or the whole organization, the main thing – regularity.
2. The lack of updates on the website during the long time will lead to the fact that search engines will begin to consider a resource dead. On the other hand, too frequent update of the web pages moving in search delivery can bring down citing. Therefore the most optimum frequency of update 1 time in 2 weeks is considered.
3. Other important rules of update are information filling of the website and update first of all of those pages which do not enter TOP 100. The pages which entered this top should interest you less. Their movement on delivery to top-10 depend on relevance, originality of the text and reference mass of the page.
4. So, the diagram of update of the website should be guided by the list of the pages which did not enter TOP 100. Depending on the number of such pages, update them on one, on two or on three in day so that within a month to manage to update them all. Such not haste and regularity in work with content is necessary in order that the search engine perceived these actions as normal work with the website, but not an optimizatorsky bringing of contents.
5. Work not only with texts. Pay attention to regular update of graphic elements of the website. Try to reduce the weight of images that it was more comfortable to users to load web pages. Sate with keywords of the picture and the texts replacing them. Not to forget about graphic updates, state these actions in one of paragraphs of your diagram. 1-2 times a year are recommended to carry out large works with graphics of the website.
6. Making changes to the website constantly you remember your visitors. Whenever possible do not change arrangement of buttons of navigation and the name of sections. Otherwise your regular customers will not be able to find any more what is required to them. Carrying out large-scale works with graphics, try not to go too far and not to frighten off users.