Communication is a process at which contacts between its participants are come and develop. Communication happens two types – daily household and official business communication. And, of course, the culture is inherent in each of them.
Household call the communication connected with our life with use, daily affairs. Business communication adapts to certain requirements of business character, for example discussion of the working moments, negotiating, etc.
Distinguish two types of business communication: verbal and nonverbal. Verbal communication is a communication by means of words. And here nonverbal communication means information transfer not by words, but appearance, poses, a mimicry, gestures, intonation, etc.
What does the culture of business communication consist of?
The culture of business communication first of all begins with appearance. Compliance of business clothes and accessories of a situation is, some kind of, your business card. The impression of appearance of the businessman is formed on the basis of trifles: a suit, accessories, a manner of behavior, literacy of the speech, ability to keep up the conversation. Any improper detail gives the unprepared person away, characterizing him as nonprofessional.
The communicative culture of business communication – some kind of etiquette accepted in the business world. It not only the special form of behavior corresponding to a situation, but also the system comprising speech, logical, nonverbal, psychological components. Business culture also means by itself communication psychology. A business conversation and commercial negotiations are conducted according to different scenarios, as well as office phone call, business meetings, communication with colleagues, subordinates or heads.
Corporate culture of business communication
Exists as far as types of corporate culture of business communication:
- Mentor – a way of communication in an instructive key. As a rule, instructive monologue.
- Motivational – the communication pursuing the aim "to lift fighting spirit" the interlocutor, to install belief in the forces, qualities and opportunities in the person.
- Confrontational – the way of communication provoking desire to object, not to agree at people.
- Information – the simple report to listeners of a certain information, data.
Ethics and the culture of business communication dictates accurate recommendations. For example, it is necessary to avoid a brutal form of mentor communication. Whether in a conversation, at a meeting or at negotiations it is necessary to exclude the teaching communication from communication forms with the interlocutor. It is necessary to get rid of any form of demonstration of the superiority over people, whether it be intellectual, social, age. Also it is impossible to ignore them reactions to the stated material. Your opponent will think differently not that you want to inform him, and on as far as it is insignificant before the scale of your personality. As a result the result from such communication will remain zero.
Motivational communication – a good indicator of high culture of the personality. Psychological researches say that it is much more effective to use a motivational type of culture of business communication instead of the teaching form. Communication in the course of which people receive confidence in the forces, a positive charge yields the best results.
Treats information type of business communication of people rather frostily. The interlocutor expects from such communication just exchange of information, thoughts, the ideas. In most cases business communication by communication belongs to information. The accepted culture of business communication by phone means psychologically quiet conversation with emphasis on the key moments. It is necessary to remember, information transfer by phone for ninety percent is less effective, than a conversation "live".
Confrontational communication in some cases is just necessary. Rather inert, passive audiences, or immoderately experienced listeners whom to surprise with nothing meet. Then confrontational method of communication is used for activization of their attention. However, even at such provocative method, the etiquette and the culture of business communication have to be observed strictly. You remember, involving in discussion of a problem, pushing to a discussion, you cannot overstep certain "limits". It is impossible to afford personal insults to the interlocutor concerning his appearance, abilities, intellectual or physical, his religion, its floor or age, the state of health, its financial position. The same concerns relatives, friends and relatives of your interlocutor. Otherwise, instead of confrontational communication you receive an elementary quarrel and will forever lose both results of communication, and the interlocutor or audience.
You remember, only following rules of the communicative culture accepted in business communication you can expect positive results in the sphere of your activity.