The Internet gives huge opportunities for business development. You can find new clients, keep in feedback from old, optimize process of sale and delivery and also to promote own a brand, spending a minimum of means and efforts.
Instruction
1. Create own website. Depending on the service industry its purpose can be different. If you the private lawyer, then an optimal variant are the website the business card where your offer is painted and also a contact information is specified. If you are engaged in sale of any goods, then it is better to select model of online store in which the user will be able to issue and pay the order.
2. Be the semantic center. You need to define requests which will be set by your potential clients. For example, if you are engaged in installation of plastic windows in Saratov, then it is necessary to pick up requests of a view "buy plastic windows in Saratov" or "order plastic windows in Saratov". All key requests need to be broken into groups, to define their rate and competition.
3. Optimize pages. That visitors found your website in search engines the optimization of a resource is necessary. The basis of everything is qualitative thematic content which will open request. In an example it is possible to write above article in which the service would be described and it was told, how exactly to issue the order. It is the best of all to order content from professional copywriters.
4. Advance a resource. In addition to internal optimization (filling and design) the optimization external is necessary. The more websites refer to the specific page and the they are more qualitative, the your website in search engines is higher on it will be necessary for request. However it is not all considered factors. It is better to give process of advance in a charge of specialists in the SEO sphere.
5. Use contextual advertizing. These are thematic declarations which are shown only to the interested users. The key requests which are selected in the second step will be necessary for their drawing up. It is also best of all to give this process in a charge of professionals as they not only will make more attractive the declaration, but also will allow to save the advertizing budget significantly.
6. Use social networks. In addition to involvement of new clients, you will be able to establish excellent feedback from old. It is better not to be limited to some one network, and to conduct activity at once in all directions. Employ in staff of the experienced SMM manager to receive the maximum advantage from this method. You hold competitions, spread the necessary information, constantly inform clients and make gifts. The loyalty of users will be on the ball.