Information business is a business which basis sale of information is. And the unique information necessary to much has to act as goods, it can be councils, personal experience, the organization of business in the Internet of network, etc. Besides, almost each type of activity directed to receiving profit it is possible to carry to the ideas of information business as manifestations will also view patents, trademarks, various licenses, technical researches and many other things.
Development of information business was gained by the beginning not so long ago, approximately in the sixties in the West. For this reason, the western countries so skillfully use activity of information business in everyday life. The international information business, is generally presented by such sharks at the information market as the agency Reuter, Dow Jones Telerate as which information business not only the providing information services to the clients, but also direct creation of the special software which with a relative accuracy can predict change of financial events enters. These news agencies so strongly occupy the niche in a field of activity of information business that today it is impossible to present the whole world without their services. And turnover of information goods in general exceeds today the sum of 4 trillion dollars that is much higher than indicators of turnover of goods of production.
Treat functions of information business:
- direct conducting account, and also management of finance;
- management of the provided shots;
- researches in the field of marketing;
- insurance of information, property;
- performance of a role of the intermediary.
Features of information business on the Internet
Information business on the Internet has huge advantage as you can start it business independently. The concept of information business so covers all fields of activity of the person what sometimes to separate it from a direct type of activity will not turn out. For example, in worldwide network the producer creates the website of the products to capture bigger number of potential consumers. On the one hand, he conditionally expands the real business, and with another – enters on a path of information business as via the website the buyers can already get acquainted with its products, that is, will obtain information on goods. Thus, everyone can become the representative of this kind of activity as even registration and sale of e-books (information) - one of types of information business. The structure of information business is so many-sided that sometimes includes components of all types of business activity.
Types of information business
Types of information business are divided depending on the sphere (segment) of their activity:
- consumer - when information is transferred to the consumer;
- intellectual – transfer and consumption of information among experts;
- segment of so-called interaction when the companies – developers interact during creation, and also the subsequent selling of the products;
- the sphere of ensuring business – when occurs exchange of information in the course of different types of activity, namely purchase of goods, distribution of products, a markenting.