The investor is a person or the company who provide the capitals for development of others business. Quite often search of the investor for business becomes main and a priority for many enterprises which want to bring him out of a condition of crisis and also plan to provide development of the activity.
Today most the companies faces a problem of attraction of investments. It concerns both small firms, and already big corporations. Search of investors – very topical issue for all enterprises. But, unfortunately, today, search of investors is very limited. It is explained by very low level of development of investment infrastructure and also almost total absence of knowledge of potential investors.
There is no uniform recipe for attraction of investments. The choice of tactics of search of investors depends on a large number of factors: it is possible to carry the purposes for which the investment capital, and the amount of already real business will be spent to the main. Not the last role is played also by relationship with the investor.
The first steps
Before beginning search of the investor for business, the company surely has to satisfy certain conditions:
- to estimate assets of the company;
- to put all documentation in order;
- to create an attractive cover to the investment project.
Private investors are very often called "angel investors". Search of the one who will want to enclose the finance is one of possible ways of receiving money for business development.
In order that search of the investor became successful, it is necessary to consider specifics at cooperation with different types of partner investors. By search of the investor it is necessary to sign the contract according to which you receive from it necessary financial investments, and it further – the corresponding profit from them. You have to know precisely whom it is necessary to address and for what purposes.
Types of investors
All investors are divided into three big groups, at the same time search of the investor in each of them has features. Today the main investors for business are:
- banks;
- private investors, not depending on anybody;
- investment funds.
For successful cooperation with each of these types at implementation of search of the investor it is necessary to consider absolutely concrete features of carrying out investment.
So, search of investors in banking sector comes to an end successfully for the big companies which can provide them serious percent from investments. Usually banks try to avoid risks and in detail to study a situation before acting as the investor. Search of investors in the sphere of investment funds can also be rather successful as such funds are created especially for work of spare cash. For receiving investments from this organization it is necessary to prepare necessary documents and also the business plan with accurate advantages of investment.
In order that search of the investor for business was crowned with success, it is important to have quite clear idea of the one to whom exactly your project can be interesting. For this purpose it is necessary to define at what stage there is a business now (formation, origin, growth, a decline).
With development of the Internet there was very relevant placement of requests for investment on the specialized websites. On web portals all offers on business, thus are placed and there is a search of investors for investments. Such websites are state and private. Every day they gain the increasing popularity, and in the structure they are very similar to the advertizing websites.
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