Types of market researches

Types of market researches

Researches of marketing represent process of collecting, processing and the analysis of data on competitors, the market, the prices, consumers, capacity of the enterprise. Absolutely concrete developments which are used further when choosing strategy and tactics of activity of the enterprise in the sphere of marketing are result of such study. Depending on the purposes of firm, different types of market researches are used.

Virus marketing

Virus marketing

Virus marketing represents the special equipment thanks to which potential consumers share the necessary information among themselves. It was opened in 1996 by professor Jefferey Reyportom, and today found improbable popularity thanks to distribution of social networks. Its main feature is that the necessary information, like a virus, itself extends in audience.

Favorable business with the minimum investments

Favorable business with the minimum investments

Today many of those to whom already bothered to work for the uncle seek to become a businessman, but not everyone has an opportunity to invest several tens of thousands of dollars that everything was on the top class at once in business. For this reason the ideas of favorable business with the minimum investments, any of which can be embodied in the nearest future, are especially demanded.

Influence of color on sales

Influence of color on sales

In fight for the buyer the sellers quite often use thin psychological receptions. For example, such as special selection of the flowers inducing to purchase. By psychologists it is established long ago that our brain differently reacts to any given kolor. Different colors excite or calm, awaken appetite or adjust on a philosophical harmony, cause sense of danger or security. And therefore coloring the marketing specialists dealing with an issue of increase in sales could not disregard science. In this article we will talk about the flowers disposing to purchase.

Detection of needs of the client

Detection of needs of the client

One of the main stages of personal sales is an identification of customer needs. The way to sale of goods or services by all means lies through very attentive clarification and a research of needs of the client. It is important to remember that the basis for sale is at all not a product and even not its characteristics, but that advantage, benefit which the buyer receives from his acquisition. By numerous researches it is proved that the best results turn out if 90% of time the buyer and only tells 10% – the seller, he listens to the rest of the time and penetrates into desire of the client.