How to write the description on the website

How to write the description on the website

The description allows to give to the user complete idea of an essence and purpose of creation of a resource. However its purpose consists not only in the report of a certain information to the visitor of the page, but also in promotion of the website on the Internet.

Instruction

1. Look through the basic technical regulations of drawing up descriptions for directories and observe these recommendations. It is important because if the text does not correspond to them, then the resource simply is not registered even in case of placement on a paid basis. And directories, in turn, promote the fastest advance of the website and not for nothing are considered as the most effective instrument of promotion.

2. Prepare the list of keywords and phrases which will be involved in the description. All of them should correspond to the general subject of a resource and bear semantic loading. Offhand pick up about 15-20 klyuchevik, but consider that in one text all of them are not used.

3. Write texts with use of search queries. At the same time keep in mind that there are two types of descriptions: short and long. Also it is necessary to make both views. Length – business individual for each directory, this information it is necessary to specify separately. As approximate value take the following values: 120-200 characters for the short text, 200-350 – for long.

The description should be competent, short, laconic, clear and bear semantic loading.
• Offers begin with a capital letter and come to an end with a point.
• In the text it is not recommended to use general phrases, various cliches. Try to express the thoughts unconventionally, but at the same time it is clear for users.
• In the description emphasize importance and uniqueness of your resource.
• All phrases should be finished on sense, avoid double treatment.
• It is impossible to use the domain of the website and information untrue in the description.

4. Multiply descriptions by means of replacement of words with synonyms and also reception of shift of phrases. As a result it has to turn out in one thousand unique short and long texts.

Author: «MirrorInfo» Dream Team


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