How to create online store of clothes

How to create online store of clothes

Quite long time was considered that it is impossible to sell clothes on the Internet. Via the monitor you will not try on it. But those who nevertheless decided to start similar business did not lose: if to give to the client an opportunity of return of a thing, he will be ready to run risks. The kidswear is especially well sold online.

Instruction

1. Begin opening of online store with assessment of your starting capital. If you are able to afford development of individual design of the website, then contact the relevant agency offering opening of "turnkey" online store. There is a lot of advantages at such choice: usually original is appreciated at buyers above, is considered as higher level of quality of services. The consumer will have more trust to shop with qualitative design. Very important point - functionality and convenience in work. Thus, if you expect high-class audience, it is better to spend money for the individual project.

2. If your possible attachments are small, can contact one of the systems of online stores which at low prices sell the place on the server, a script (program code) and design of the websites. You pay absolutely little money, but at once it will be visible that your online store is put on a template. However, having saved on the project, it is possible to make more investments in advertizing and promotion of shop, to increase the range, to provide to consumers of a discount. If your products are unique and quality, then it will be in demand even at arrangement on the standard engine.

3. When the overall picture of the website of your online store is ready, it is necessary to configure the engine under itself. If you ordered it on the basis of a template, parameters need to be corrected under needs of your shop. You can determine the demo size - and full images of goods, quantity of characters in the description, to configure registration and an opportunity to leave comments, to modify functions of a basket. It is possible to alter a template also slightly: change coloring of tables and buttons, font size, to add or delete any elements. Also you should define the number of sections and give them names.

4. The following step - filling of shop with information. It is possible to do it independently, and it is possible to employ people who will cheap think up descriptions to goods, will add articles and advice to buyers, will write conditions of a guarantee and delivery, a page of frequently asked questions. Take images for units of clothes or from the official site of a brand, or photograph goods.

5. The profitability of your shop will depend not only on the range, but also on speed of update of information, efficiency of your reaction to orders and speeds of delivery of goods. If in directories on the website there are a lot of clothes which is not on sale any more, it can annoy buyers. If you call back to the customer only day later or in the afternoon, it, most likely, will find goods in other place.

Author: «MirrorInfo» Dream Team


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